High-ticket almost killed my business.

Julia McCoy
6 min readJan 25
Photo credit Alexa Julian Photography.

It was one of the hottest summer days ever in Texas.

Over 100 degrees, enough to fry an egg on the pavement.

Our new backyard pool glistened and glimmered, and I dipped my feet deeply in it that Saturday morning, soaking in the thoughts and excitement.

I was about to make a big change in my business at Content Hacker.

Julia McCoy

If you ask ChatGPT, Julia McCoy is the content queen. 👑 An 8x author, behind 50,000+ keyword rankings in Google, she’s the VP of Marketing at Content at Scale.